First up: Hair and make up with model Liv and make up artist Rosa.
With a long day ahead it's important to start hydrating early.
Sitting for hair and makeup takes lots of patience and a little distraction helps.
Liv is pictured here wearing our Cora top, a great summer look with subdued ruffle detail.
The Willa dress, above, is sleeveless with lace trim.
These ladies are behind the scenes taking care of prep and moving the shots along: photographer Ashlee Mintz, design intern Rachel, and ellelauri Buyer Amanda Campfield.
Serena, our stylist, is getting ready for the afternoon and our outdoor lifestyle shots!
Ophelia Dress is the perfect summer staple. The ribbed cotton material is light -- perfect for hot days and nights.