Fall 2013 Collection

Fall is Here

Our fall 2013 collection is now available at ellelauri.com . Full of leather, lace, silk and tweed, our fall collection is all about mixing fun textures and rich fabrics together. Playful yet sophisticated prints and deep neutral and bright solids run throughout the collection. Dresses, blouses, skirts, faux fur vests and pants - there is something perfect for every occasion.

Style Guide

4th of July Style

4th of July is approaching and we have the perfect style guide to get you there. 

1. Ginny Dress- A mix of flirty and dainty all in one dress. Made with silk chiffon and fully lined. Ready for you to show off your cute summer body with side cut outs and a ruffled bust. 
2. Nude Wedges- One of summers best investments. You can wear them with anything in your closet! 
3. Lola Dress- This darling little sundress will help keep you cool and fresh in the July heat. Made with 100% silk in a figure flattering silhouette for any shape or size. 
4. Floppy Hat- Stay stylish while keeping your face safe from the sun for all your outdoor fourth festivities!
5. Drinks- Don't forget mixing up fun drinks using in season fruits for your holiday! Click the link to find fun and fruity combos. 
6. Avery Dress- Everyone loves a comfortable maxi especially in cool blue hughes. Made of soft and stretchy cotton for the most comfortable feeling in a dress. Pair it with flat sandals or your favorite wedges for your fourth of July look. 
7. Shades- Can't leave for a day in the sun without your sunglasses. Round lenses are the most fashionable with function!
8. Cross body bag- Big enough to stash all your major must-haves for the day. Easy to carry around everything you need in one bag. 

Stay cool and safe on this Fourth of July holiday!

Open Sky

We recently teamed up with an awesome shopping site, Open Sky! It's a new way of social shopping your way. We are so excited to be part of such huge network filled with great brands. Here are a few we are currently obsessed with:

-Fresh Words Market: They feature unique wall art, prints, and more. Great for styling up your home!
-ZAD Fashion Inc: A great source for bold and colorful jewelry that pairs up perfectly with ellelauri garments!
-81 Poppies:  Fellow fashionistas like ourselves, with a line of adorable Texas based clothing! 

Become a member through us today to experience a new way of online shopping:


WIN $100

Show us how you wear your ellelauri by posting and tagging ellelauri on Instagram for a chance to WIN $100 on our website!! We can't wait to see how you style ellelauri your way. 
Good Luck 

ellelauri goes retail

Avalon, NJ is where the FIRST ellelauri retail boutique is located. We are happy to announce we are now open for business! Stop by and check out the boutique at the shore featuring all of our ellelauri collection and lots of other goodies! 

 ^^store front^^

Our lovely Anna Dress in peach paired with a Cayetano Legacy Collection necklace. Follow @CLCPHILLY here. All available at ellelauri in Avalon. 

Beautiful view of the shore just steps away from our retail location. 

We absolutely love our neighbors in Avalon. Tiger Lily Boutique is connected to our building and we couldn't be happier. Such sweet people surround this quaint town of Avalon. 

We offer a ton of beautiful jewels for any occasion! 

Who doesn't love polka dots? Our Robin Dress is available in polka dots exclusively ONLY in our Avalon location. 


This sweet Cassie Dress is great for graduation ladies!

Colorful Bridget Blazers are great for work or play. Try them in every color!

If you're in the area please stop by and shop with us at our retail location. All of our clothing is still available in select boutiques and online! Shop till you drop!



Preparing for Coachella festivities this weekend? Here is your ultimate packing list for this weekend!

1. Shades- Festive floral shades in any shape or size are needed to enjoy a squint free weekend. 
2. Avery Dress - The perfect maxi thats flouncy and flowy to beat the heat. Made in cotton spandex for a comfortable feel along with adjustable straps! Available in ocean/capri blue, mint/beige or white/black. 
3. Flat Sandals- Bring these lace up style sandals to be comfortable and stylish while dancing and walking around. 
4.Brooklyn Top -Neon is the perfect festival color! Try this top in neon yellow, neon pink, or neon orange. Made in cotton and stretch lace for an easy fit. Pair it with jean shorts or a maxi skirt for festival fun!
5. Rings- Stacking your rings are all the hype right now. Add as many as you would like with any look.
6. Feathers- A classic for the festive look are feathers! Earrings are a great piece to incorporate with the feather trend. 
7.Head Wear- A major staple in your festival attire is what's on your head. Whether it's a hat or floral headband it's a must!!
8. Robin Dress -Stay cool in the desert heat with this high low hem dress. You can't go wrong with this trend giving you the best of both worlds, short and long!
9. Fringe- A fun and flirty style to add to any outfit. Wear it on a vest, shirt, or even your bag. 

Ready, set, FEST!

Behind the Scenes Spring '13 Shoot

Spring '13 is already here! We wanted to let you have a behind the scenes look through our Spring photo shoot. It was a lot of hard work, but getting together with our favorite team is always FUN!

Location: Philly Photo Studio 
Photographer: Dave Austria
Makeup: Kat Sterrett
Models: Cassandra Tressler
Livia Kanes

Time to get glam!

Make up inspiration & all the tools it takes to get pretty.

The talented Kat Sterrett touching up her masterpiece, cat eyes and nude lips. 

-Ballerina bun perfect for spring-

The Heidi Dress is perfect for your Spring/summer parties, also looks fabulous for a bridal shower or rehearsal dinner for all of you lovely brides-to-be. 

Balloons were so much fun on the shoot. 

Yummy treats we used as props for our party theme 
(and yes later enjoyed to celebrate Liz's birthday which was the same day as our shoot!)

A little Valentine's Day promo action


Just the right amount of sheer Leopard print

Dave working his camera magic to capture our party girls. 

-Cassie Dress- 
A touch of crochet lace with a rose gold peterpan collar, simply gorgeous!

Laura keeping a close eye on the shots 

Spring is here! The natural lighting was perfect!

Dave working on some cool effects with the camera for our :Life is a pretty party: lifestyle theme 

The last shot of the day. Our team is the B E S T. 

-Kat and Laura-

Spring/Summer '13 Collection is now available on ellelauri.com and select boutiques for purchase. 

Green Outfit Ideas

St Pattys Day 
ellelauri Outfit Ideas:

Search no longer! ellelauri has what you need for your St. Patty's Day weekend events. Celebrate if you will! These dresses are GREEN and great even not on St Patricks Day. 

Citron Green under a nude overlay of lace. Wear this dress with nude heels and a hipster satchel for an effortless look.  A short and sassy look to celebrate shamrocks!

Showing off your mint cold shoulder for the day. Taking the classic button down to the next level. Wear this tunic with leggings or skinnies for a comfy day/night.

Lime green can never be missed and especially in this slinky frock. A light weight dress with a revealing back that really stands out. Wear this dress with flats or heels and add a patterned clutch.

All of these items are available at select boutiques that carry ellelauri and ellelauri.com
Enjoy your St.Patty's Day weekend. 


This past month we have traveled all over Texas with ellelauri. Our first stop was at the Dallas Apparel Market. 

Our cute booth at the Dallas show..^^^  

Annabella and Chloe Dresses

Anna and Avery both great for this spring!

Chloe and Rosie dresses are two of our top sellers for Spring '13

French toast in Austin! YUM

No need for the fire, but a cozy space at the W hotel in Austin.

Then onto San Antonio, the river walk was one of our favorite spots. It was breathtakingly beautiful day and night!

The weather wasn't bad either! 

A quick stop and history lesson at the Alamo before heading out back to our appointments 

Driving along the Texas sunset was so beautiful. Traveling all around Texas spreading the ellelauri love to our vendors. 

Just like that we were back to NYC!

We had a wonderful time and met some wonderful people in Texas. Can't wait to go back to the warm weather and friendly people.
If you're in Texas anytime soon be sure to check out the stores where ellelauri is sold!