Joie DiGiovianni is a local jewelry designer who creates
hand-made pieces using semi-precious and precious gemstones. We sat down with
Joie to talk about her new spring collection, what inspires her, and her tips
for wearing multiple pieces at the same time.
ellelauri: How did you get started in the jewelry business?
Joie: I started by selling already made jewelry. After
seeing the quality of the product that was already out there, I set out to
elevate jewelry and decided to start my own line. I started with beaded
bracelets, Buddha’s, infinity signs and love. I wanted my jewelry to be
timeless so I started using fresh water pearls. I think the more you layer, the
better it looks.
ellelauri: What inspired your spring/summer collection?
Joie: I wanted this collection to be really fun and take you
from day to night. I used a lot of pale pinks and pale blues and turquoise
because turquoise is always fun. Everything I do, I try to incorporate fresh
water pearls because they are timeless. The leather is very versatile; it
transitions perfectly from a day at the beach to a fun night out. The leather
with the pearls has the ability to get wet and is finished with a slipknot
closure. All of the pieces are meant to be layered. It’s a very boho-chic vibe.
ellelauri: What gemstones did you use?
Joie: I used tantalized turquoise, polymer clay pave beads,
AA-quality fresh water pearls, mother of pearl, and howlite.
ellelauri: What is the significance of the Buddha?
Joie: The Buddha gives off positive vibes and I like to
think my jewelry gives off good vibes too. I want girls to feel good when they
wear my pieces.
ellelauri: How do you envision the girl who wears your
jewelry?
Joie: Bohemian
ellelauri: If you could have any celebrity be photographed
wearing your jewelry, who would it be and why?
Joie: Olivia Palermo. I love her style and I think she is
really good at accessorizing and layering.
ellelauri: What is your favorite piece from this new
collection?
Joie: I love the triple choker because it gives the effect
of wearing multiple when you are only wearing one. I love the layering effect.
ellelauri: What is your favorite combination?
Joie: I love gold and silver together. It goes with
everything and doesn’t limit people to just one or the other.
ellelauri: Do you have any tips on mixing jewelry?
Joie: The more you mix the more interesting it becomes. It
gives an added dimension.
ellelauri: Is there anything else we should know about your
jewelry?
Joie: Everything is made by hand. I drill every piece and
hand knot everything.
To shop Joie’s new spring collection, come visit our
Rittenhouse boutique!
